Episode 21: Meet the Sales Team: Valarie Kelly This episode of Coffee with Kaufman introduces you...
The Benefits of Glass Packaging
Glass packaging adds an air of quality to any product. Businesses can choose from transparent and translucent options, as well as a range of colors, to find the best look for their products. Glass is a surprisingly resilient material that offers many benefits to both businesses and customers.
Perception of Added Value
Several studies conducted in North America and Europe have found that people perceive products that are packaged in glass to be more valuable than similar items packaged in plastic or metal. This connection is difficult to explain, but it may be related to the use of glass for premium products, such as perfumes, wines, and other high-end beverages.
Glass has been and will continue to be one of the most sought-after packaging materials in the industry. Glass is very versatile, which makes it a great fit for numerous types of products. Most packaging suppliers will be able to supply a variety of colors, including Amber, Flint/Clear, Cobalt Blue, and Green. While producing glass in custom colors can be expensive and require high MOQ’s, there are alternatives to consider. Glass can easily be decorated with a frost coating or spray coating to give it the look of colored bottles. This can be accomplished for low minimum order quantities and can make a major impact. No matter the bottle color you choose, Kaufman Container can also provide screen printing on glass bottles to provide the upscale look your brand deserves.
Unlike plastic, which can leak BPAs and other by-products into consumer goods, glass containers won't be damaged by heat. The Food and Drug Administration (FDA) has classified glass to be "Generally Recognized as Safe" because it is made entirely from natural materials. This makes glass ideal for ensuring the quality of beverages and food products.
Glass containers are 100% recyclable, meaning that they can be recycled indefinitely while still maintaining their quality. A report released in 2020 by Greenpeace found that the majority of plastic products that are placed in recycling bins end up in a landfill or incinerator because it isn't economically feasible for recycling facilities to process them. Because of its enduring value after multiple uses, glass is much more likely to be recycled by both consumers and municipal agencies.
Though every packaging material has its merits, some products are better off in glass. For over 100 years, Kaufman Container has served as a wholesale packaging supplier that works with businesses of all sizes in North America. Our knowledgeable staff will be happy to offer advice and help you find exactly what you're looking for. To schedule a consultation with us, call 216-898-2000 or reach out online.